CTRL Group SEO Case Study
SEO Melbourne’s CTRL Group SEO case study reveals how positive results were achieved through web design and development services provided to CTRL Group, improving their website’s usability and Google rankings.
CTRL Group is a cyber security firm that protects Australian businesses from cyber threats and risks with world-class cybersecurity services. Our SEO-trained developers and website designers blended user interface (UI) design and SEO best practices to strategically enhance CTRL Group’s website into a dynamic website with an effective and clean website design.
The website now provides a pleasant user experience with user experience (UX) design-focussed content and methods that Google has rewarded CTRL Group with higher rankings on the SERPs.
The approach we took thoroughly considered how Google analyses the usability of websites by improving important elements of CTRL Group’s website. The crucial elements which help our client achieve their business objectives include the site architecture, page speed, website responsiveness, visual hierarchy, content quality, ease of navigation and content siloing.
With better website usability and, therefore, better UX, users on our client’s website are more likely to spend more time on their website and to view CTRL Group as credible and its website as valuable. These results demonstrate the crucial importance that improving website designs and website user experiences has on SEO.
CTRL Group was able to improve its organic search traffic and conversion rates thanks to the implementation of our carefully considered SEO website design and development. By taking our client’s website to the next level with SEO and website design best practices, our experts ultimately helped our client achieve positive results for the attainment of its business and marketing goals.
View more of how we have successfully helped our clients improve their organic search traffic significantly through case studies that can be found here.