Why is a Short URL a Necessity For eCommerce Website-Categories?

Why is a Short URL a Necessity For eCommerce Website-Categories?

May 28, 2019 by: Simone SEO Optimisation 1 comment

How does Google differentiate between a long and short URL in eCommerce categories? Google essentially uses its multitude of tools to input websites into a hierarchy. Often websites implementing a short URL into their eCommerce categories are ranking nearer to the top. Leaving websites with longer or less comprehendible URLs at the bottom. Google wants […]

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Video Marketing: How Video Can Improve Website SEO

Video Marketing: How Video Can Improve Website SEO

March 20, 2017 by: admin SEO Optimisation no comments

Video content has grown to become an effective medium in driving website traffic, creating engagement, and enhancing user experience – ultimately leading a website to an elevated ranking within the SERP’S (Search Engine Results Pages) if executed in a strategic and well thought out way. According to Cisco, “video traffic will be 82 percent of all […]

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