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Why SEO Is Important & 10 Best Reasons To SEO Your Website For Search Engines
Visibility:
The higher your website is ranked on Google, the greater the flow of traffic. Statistics show that only 6% of users click on the second page of a search engine.
Cost:
With SEOs, there are no charges involved when a user clicks on your website. On the other hand, every time a user clicks onto a paid site, the owner is charged,
It is the number one source of leads:
Results from the 2011 State of Digital Marketing Report show that SEO provides more leads for both Business consumers and Business-to-Business marketers than both PPC and social media marketing.
Higher Relevance and Credibility:
Online users believe that organic results are more relevant than PPCs. More than 75% of users believe that organic listings (achieved through search engine optimization) are more relevant and that overall they are achieved on the basis on quality content.
Higher ROI:
 Trends show that more sales result from organic listings as opposed to paid sites, with only one in ten business achieving a better return on investment from a paid site, as opposed to an organic listing.
Long Term:
While PPC campaigns may generate results in the short-term, over time SEO campaigns will show more consistent results. SEOs produce a slow, but gradual, increase in performance, which can lead to your website appearing, and staying, on the first page of results.
Traffic:
Statistics show that organic listings have a 25% higher conversion rate to PPCs.
User-friendly:
SEO can lead to better usability, browser compatibility and accessibility, which overall leads to greater brand awareness and a higher conversion rate.
Profitable:
Currently, SEO is considered one of the most profitable forms of marketing.
Better Odds:
An effective SEO campaign vastly improves the odds of a user finding your website online.
Did you enjoy today’s video? If so, consider visiting SEO Company Melbourne for more useful and actionable tips to level up your SEO game.
