Google Shopping Graph SEO

Google Shopping Graph SEO

Google has announced the new feature called Shopping Graph, which is the real-time dataset that connects shoppers with billions of product listings from merchants all across the internet. With Google Shopping Graph SEO use, Google has also expanded its features into Shopify integration and several other features designed to facilitate e-commerce for users. This will […]

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Beta Google Search: About This Result Mode

Beta Google Search: About This Result Mode

Source Using Google as our primary search engine has become imperative for anyone these days. Google updates its search results with a new feature: an “about this result” menu. This beta google search update will help you determine if the website is a trustworthy source of information. As a result, users can determine and learn […]

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Largest Contentful Paint (LCP): Optimizing Core Web Vitals

Largest Contentful Paint (LCP): Optimizing Core Web Vitals

In June 2020 Google introduced its Core Web Vitals metrics as a means to measure and analyze speed, interactivity and stability of sites. Three main elements outline the composition of Core Web Vitals: Largest Contentful Paint (LCP), First Input Delay (FID) and Cumulative Layout Shift (CLS). Largest Contentful Paint is able to measure when the […]

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Google MUM technology will change the way SEO works, are you going to keep up?

Google MUM technology will change the way SEO works, are you going to keep up?

In the 2021 I/O conference, Google released a major update on their search engine which will change how the search engine functions. The latest update to their search engine, named the Multitask Unified Model or “MUM” has a set of amazing abilities. One of it is a language database that spans 75 languages. Google MUM […]

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How To Implement Google’s New Practice Problems Structured Data

How To Implement Google’s New Practice Problems Structured Data

Google recently came up with the new practice problems structured data that allows educational websites to display their content directly on the search results page. With this update, Google aims to improve online learning for learners, teachers, and parents, who had to adapt overnight to new learning norms due to the uncertainties caused by the […]

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Core Web Vitals: How Businesses Can Get Ready For The New Algorithm Update

Core Web Vitals: How Businesses Can Get Ready For The New Algorithm Update

Google’s algorithms are paying a lot of attention to on-page experience. With the new set of ‘page experience’ signals, Google Core Web Vitals set to roll out in May 2021, this is what these new rankings mean for your website’s ranking success. What are Google Core Web Vitals and why are they important for SEO? […]

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Digital Marketing Events in Melbourne 2021

Digital Marketing Events in Melbourne 2021

As a digital marketer, it is of great importance to have your finger on the pulse of all the new SEO marketing trends and technologies. Attending digital marketing events in Melbourne, and online, is a great way to network, tell others about your business and to gain knowledge on how to utilise digital and SEO […]

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