How Does Readability Affect SEO & Which Readability Tools Are Best?

How Does Readability Affect SEO? Getting to the first spot on Google is great and all, but you won’t stay there long if you can’t put together a readable, enjoyable article. If your perfectly optimised blog post doesn’t read well, visitors aren’t going to stick around and flick through the rest of your site. If […]

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Why SEO Is Hardly Taught In Australian Universities

You graduate your marketing course at uni, start working in the industry and all of a sudden you get hit with a huge part of digital marketing that you know little to nothing about – SEO. Despite the years you dedicated to the vicious cycle of groan-worthy group assignments and coffee-induced long nights of working […]

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