Melbourne digital marketing events: the calendar
· Every date checked against the organiser’s own site
This is the calendar our team uses to plan the year: digital marketing, search and martech events in Melbourne, soonest first, with the venue, the cost and a link to book. SEO Melbourne checks every date against the organiser each month, moves finished events to the record below, and adds new editions as they are announced.
The common thread this year is how AI is changing discovery, from Google’s AI Overviews to answers in ChatGPT. If that is the question on your mind, our AI SEO page covers what it means for your business.
Upcoming events
October 2026
AMI T garage Thought Leadership Breakfast
A morning panel on brand trust, run by the Australian Marketing Institute's Victorian committee.
Best for: Senior marketers in FMCG, retail and financial services.
Official site and ticketsNovember 2026
Bynder Connect on the Road: Melbourne
A vendor event on content operations and digital asset management, running from late morning to the afternoon.
Best for: Marketing leaders and content operations teams.
Official site and ticketsMarch 2027
Intrigue MAdVerse Melbourne 2027
A one-day marketing summit whose 2027 program lists AI, SEO and GEO among its themes.
Best for: CMOs, B2B and digital marketers, and agencies.
Official site and ticketsMay 2027
Digital Marketers Australia Conference 2027
Two days of practical sessions across SEO, paid media, ecommerce and AI, aimed at people who run the work day to day.
Best for: Digital marketers, founders and agencies.
Official site and ticketsJuly 2027
B2B eCommerce World Asia Pacific 2027
For companies moving B2B sales online: catalogues, ordering and the digital marketing that feeds them.
Best for: Manufacturers and distributors selling to other businesses online.
Official site and ticketsAugust 2027
The AI Summit Australia 2027
An enterprise AI conference rather than a marketing one, useful for understanding where AI tools are heading. Co-located with Data Center World Australia.
Best for: Business and technology leaders adopting AI.
Official site and ticketsDates not announced yet
These run every year but the organiser has not published the next date. The window shown is when they normally run; we add the exact date as soon as it is announced.
SEO Collective Melbourne (Melbourne SEO Meetup)
An evening talk and networking meetup for Melbourne's SEO community.
Best for: SEO practitioners.
Official site and ticketsDigiMarCon Oceania 2027
A broad digital marketing conference and expo held at the MCG.
Best for: General digital marketing, media and adtech.
Official site and ticketsRetail Show Australia 2027
A retail trade show covering store technology, omnichannel and ecommerce suppliers.
Best for: Retailers and ecommerce brands.
Official site and ticketsAlready held in 2026
Kept on record because most of these return with the same organiser, venue and season. The next edition appears above once it is announced.
| Event | When | Where |
|---|---|---|
| Digital Marketers Australia Conference 2026 | 11–12 May 2026 | Amora Hotel Riverwalk, Richmond, Melbourne |
| B2B eCommerce World Asia Pacific 2026 | 28–29 July 2026 | Melbourne |
| Customer Show & Digital Experience Expo 2026 | 5–6 August 2026 | The Atrium, Flemington, Melbourne |
| Retail Show Australia 2026 | 22–24 September 2026 | Melbourne Convention and Exhibition Centre, Melbourne |
Worth the trip: Sydney
Several of Australia’s biggest marketing events run in Sydney. Our sister agency SEO Sydney keeps the same calendar for that city: digital marketing events in Sydney.
How to choose which events to attend
- Search-specific or broad? If organic and paid search are your job, pick the search-focused events; broad marketing conferences give strategy and contacts rather than technique.
- Who else is in the room? Check the past speaker list and sponsors on the organiser’s site. It tells you more than the agenda does.
- Book early. Early-bird pricing usually closes months out, and the popular workshops fill first.
- Turn it into work. Bring back three changes you will actually make. The value of a conference is what you do in the month after it.
