SEO Audit MelbourneFind out exactly what’s holding your site back
Start with the free website check below: in about 60 seconds it scores your page out of 100 for schema, content structure and AI search readiness. When you’re ready to fix things properly, our senior team runs a comprehensive manual audit.
- Manual audits from $800
- Done in 5–10 business days
- 30 days of follow-up support
- Free 30-minute strategy meeting
- Since 2006
- No lock-in contracts
- One client per industry
- Technical healthPass
- Page speedFix
- On-page SEOPass
- Content and keywordsFix
- Local and MapsPass
- AI search visibilityFix
AI Visibility Score Calculator
Enter your website URL to instantly discover how visible your business is to AI search engines like ChatGPT, Perplexity, and Google AI Overviews.
We'll analyse your schema markup, content structure, and AI-readiness signals
Analysing Your Website
Checking AI visibility signals...
Your AI Visibility Score
Your website has significant room for improvement in AI search visibility. Key areas need attention to compete effectively.
Problems you can’t see, costing you rankings
Most of what holds a site back is invisible from the front end. These are the issues we find most often.
Pages that shouldn’t be indexed
Tag archives, parameter URLs, internal search results and duplicate pages waste crawl budget and split ranking signals.
Missing or broken schema
No structured data, or schema with errors, keeps you out of rich results and AI Overviews. Fixing it is often the highest-return item in an audit.
Mobile pages that fail
We regularly find mobile pages taking 6+ seconds to load, tap targets under 48px and layouts that shift while loading. Your mobile site is what Google ranks.
Free website check vs comprehensive manual audit
Most clients run the check for a quick read, then commission the full audit when they’re ready to fix things properly.
| Topic | Free website check | Comprehensive manual audit |
|---|---|---|
| Done by | Free website check:Our automated tool, in about 60 seconds | Comprehensive manual audit:Our senior team, in 5–10 business days |
| Looks at | Free website check:The page you enter: schema, content structure, FAQ coverage, local and trust signals | Comprehensive manual audit:Your whole site, every page crawled, plus backlinks and your top Melbourne competitors |
| You get | Free website check:A score out of 100, by category | Comprehensive manual audit:A prioritised action plan, typically 40–80 pages, and a 30-minute walkthrough call |
| Cost | Free website check:Free | Comprehensive manual audit:From $800 |
What our SEO audit covers
The manual audit goes far beyond what an automated tool can detect: architecture, JavaScript rendering, crawl budget, backlink toxicity and content quality against Google’s Helpful Content criteria.
Technical, speed and mobile
- Crawlability, indexation, XML sitemaps, robots.txt, canonicals, HTTPS, redirect chains and 404s
- Static and rendered crawls for JavaScript sites
- Core Web Vitals and page speed on mobile and desktop, down to the assets slowing you down
- Hosting, SSL, server response and crawl budget, including whether your hosting suits Australian users
- Mobile-first readiness, tap targets, viewport and font legibility
Content and links
- Schema validation, missing types and rich result eligibility
- Titles, meta descriptions, headings, content depth against competitors, internal links and alt text
- Thin, duplicate and orphaned pages: strengthen, consolidate or remove
- Backlink quality, anchor text and toxic links, against your top 3 Melbourne competitors
Days of follow-up support
Every manual audit includes 30 days of support for implementation questions, plus the walkthrough call and a PDF report.
A plan, not just a list
Every finding is ranked by impact and effort, with what to change, why it matters, how to do it and the expected impact.
Ready for AI search
AI search readiness: content structure, FAQ coverage, llms.txt and entity signals.
- Schema
- FAQ coverage
- llms.txt
- Entity signals
SEO audit pricing
The website check above is free. A comprehensive manual audit is priced by the size of your site.
You picked: Small websites
Book a strategy meetingEvery comprehensive audit includes a 30-minute walkthrough call, a detailed PDF report and 30 days of follow-up support. Many clients then move into ongoing SEO, with the audit as the plan. See all our SEO packages and pricing.
What fixing the right things looks like
An audit is only worth what gets fixed. Figures are from the published case studies.
Go Easy Rubbish Removal
Page 2–3 rankings traced to too few pages and no focus. One page per service and one keyword cluster per page fixed it.
Read the case study →Drymaster Carpet Cleaning
Generic pages were getting local visitors, who left. 16 suburb pages with unique content fixed the mismatch.
Read the case study →Melbourne Social Netball
No venue pages for suburb searches, and friction at sign-up. Venue pages and a smoother registration path fixed both.
Read the case study →What clients say
“Every keyword we targeted is now on page one. SEO Melbourne's strategy was thorough and the results speak for themselves.”
“The suburb-specific pages were a game changer. We're now getting calls from areas across Melbourne that we never had visibility in before.”
“Our registrations have tripled since SEO Melbourne built out our location pages and content strategy. They understood exactly how our players search.”
“SEO Melbourne helped each of our centres become visible in their local communities online. The increase in organic enrolment enquiries has been wonderful.”
“SEO Melbourne has been incredible to work with! Their expertise and strategic approach have helped my website rank higher, bringing in more traffic and leads than ever before. They created a tailored SEO plan that delivered real, measurable results.”
Also: Best Chance Kindergartens (key local search terms on page 1, across multiple centres). See all case studies.
Got your check score?
Book a free 30-minute strategy meeting. We’ll talk through what your score means and whether a full audit makes sense.
Our SEO audit process
Every finding ends up in one plan, ordered by impact and effort.
- Free, 30 minutes
Strategy meetingFree
Bring your check score or your questions. We learn your site and goals first.
Crawl and technical review
Every URL crawled, then hosting, server response, Core Web Vitals, mobile rendering and crawl budget reviewed.
Content, links and AI search
Every indexable page reviewed, backlinks compared with your top 3 Melbourne competitors, and AI search readiness assessed.
- 5–10 business days
Action plan and walkthrough
Critical issues first, then quick wins and longer-term fixes, each with what to change, why and how. We walk you through it on a 30-minute call.
Not sure where to start?
Here’s what happens next:
- You tell us about your website
- We reply within 24 hours to book a time
- A free 30-minute meeting: what’s likely holding your site back, and whether a full audit is the right next step
What is an SEO audit and why do I need one?
An SEO audit is a full diagnostic of your site’s search health: the technical issues, content gaps and missed opportunities stopping you from ranking higher. Most are invisible to the untrained eye, so an audit gives you a clear, prioritised roadmap for improvement.
How much does an SEO audit cost?
The website check on this page is free. A comprehensive manual audit costs $800 for small sites (up to 50 pages), $1,500 for medium sites (50 to 200 pages) and $2,000 to $2,500 for large and enterprise sites. Every paid audit includes a detailed report and a 30-minute walkthrough call.
How long does a full SEO audit take?
The check takes about 60 seconds. A comprehensive manual audit takes 5 to 10 business days: sites under 50 pages are usually done within a week, while larger or more complex sites may take up to two weeks.
Will the audit tell me exactly what to fix?
Yes. Every recommendation says what to change, why it matters and how to implement it, grouped into quick wins, medium-term improvements of 1 to 4 weeks, and strategic work. The 30-minute walkthrough means you can brief your developer or team with confidence.
How is your free website check different from other basic SEO tools?
Most basic tools check on-page factors like title tags and meta descriptions. Our check looks at how ready your site is for AI search, including Google AI Overviews, ChatGPT and Perplexity. It scores schema markup, content structure, FAQ coverage, local signals, trust signals and answer readiness.
How often should I audit my website?
At least once a year, with quarterly quick checks using our free tool. Audit again after a major redesign, platform migration or significant content change: Google updates its algorithms multiple times a year, so a site that was sound 12 months ago may have new issues today.