SEO Training MelbourneA half-day workshop run by the people who do the work
Practical SEO training in Melbourne for in-house marketing teams, founders and agencies, built on your own website, your own Search Console data and your own competitors rather than slides about someone else’s. Run by Blake P., founder with 17+ years, and Girish Kishore Sawlani, Head of Strategy & Growth, on-site in Melbourne or remote. Your team leaves with a 90-day plan they can start on Monday.
- Half-day workshop, on-site or remote
- Quoted per team, not per seat
- Free 30-minute strategy meeting
- Since 2006
- No lock-in contracts
- One client per industry
You learn what SEO is. Your site is no better on Monday.
Fixes made live in the room, and a plan your team owns.
Why Melbourne teams book SEO training instead of another course
Most people who ask us about training have already done a course, read the guides and sat through agency reports they could not act on.
Courses teach theory, not your site
Generic SEO courses in Melbourne cover what a title tag is. Nobody opens your Search Console and shows you why your pages are not ranking.
Agency reports nobody understands
You pay for SEO, you get a dashboard, and no one in the business can tell whether the work is any good.
The playbook changed with AI search
Google AI Overviews, ChatGPT and Gemini now answer many searches before anyone clicks. Training written in 2022 does not cover how to get cited.
What the half-day SEO workshop covers
Four working sessions, each one applied to your own website while we are in the room. Bring a laptop and Search Console access; we bring the audit we ran on your site beforehand.
Sessions 1 and 2: how search works now, and your site’s health
- How Google ranks in 2026 and how AI Overviews, ChatGPT and Gemini choose what to cite
- Your site’s technical health live: crawling, indexing, Core Web Vitals, schema and internal links
- The fixes your developer can ship this month, in priority order
Sessions 3 and 4: content that wins, and how to measure it
- Keyword research that finds the searches that bring revenue, not just traffic
- Writing and structuring pages, Google Business Profile and local SEO for Melbourne suburbs
- Reading Search Console and GA4 properly: rankings, traffic, leads and revenue
- Your 90-day plan, written in the room and owned by your team
Team at a time
We run the workshop for one business or team at a time, so the content is yours and nothing is shared with competitors.
Who it suits
In-house marketing teams, founders and owners who want to run SEO themselves, and agency or web teams adding SEO to their service.
Afterwards
A written 90-day plan, the pre-workshop audit, and a 30-minute follow-up call four weeks later to check progress.
- Audit
- Plan
- Recording
- Follow-up
Not sure training is the right fit?
Tell us about your team on a free 30-minute call. If you would be better served by us doing the work, we will say so.
How an SEO training day runs
- Free, 30 minutes
Scoping callFree
We learn who is in the room, what they already know and what the business needs from search, then quote the day.
- Before the day
We audit your site
A technical, content and competitor audit of your own website, so the workshop starts with real findings rather than theory.
- Half day
The workshop
Four sessions, on-site in Melbourne or remote. Fixes are made live, and the 90-day plan is written in the room.
- Four weeks later
Follow-up call
A 30-minute check-in on what shipped, what moved in Search Console, and what to do next.
The people who run the training
No trainers reading from a deck. The workshop is run by the two senior people who do this work for clients every day.
Blake P.
Founder & Director17+ years across SEO, enterprise architecture and AI-native systems. Blake founded SEO Melbourne and SEO Sydney and has held Digital Director roles at multiple startups.
Girish Kishore Sawlani
Head of Strategy & GrowthData-driven digital strategist with deep SaaS and eCommerce SEO experience. MBA from Bond University. Leads competitive analysis, content strategy and growth planning.
Prefer to talk first? Call 0439 801 764 · About our team
Book a free 30-minute strategy meeting
Here’s what happens next:
- You tell us about your team and what you want them to be able to do
- We reply within 24 hours to book a time
- A free 30-minute call: whether training fits, what the day would cover, and a quote
Who is SEO training in Melbourne for?
In-house marketing teams who want to run SEO themselves, founders and owners who want to understand what they are paying for, and agency or web design teams adding SEO to their service. We scope the content to the people in the room, so beginners and experienced marketers both get a working day.
How much does SEO training cost?
The workshop is quoted per team rather than per seat, and the quote depends on team size, whether it is on-site or remote, and how much pre-workshop audit work your site needs. Ask for a quote on the free 30-minute call and we will give you a fixed price for the day.
Is this an accredited SEO course?
No. It is a practical half-day workshop, not a certificate. If you want a formal qualification, our guide to SEO courses at Australian universities compares the options. If you want your own site to rank better by the end of the month, this is the faster route.
Where does the training happen?
On-site at your Melbourne office, at ours in Cremorne, or remote over video for teams spread across Australia. The format is the same either way: your site, your data, live.
What do we need to bring?
A laptop per person, access to your Google Search Console and GA4 properties, and the person who can change the website. We send the pre-workshop audit a few days before so people can read it first.
What happens after the workshop?
You keep the audit, the written 90-day plan and a recording. Four weeks later we run a 30-minute follow-up call. If you decide you would rather we did the work, our SEO consulting picks up from the same plan.